NYC 9/11 Public Portal Document
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October 23^2001
Aid Program Set Up to Help Small Stores
By JOSEPH P. FRIED
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^^amuel's Hats, two blocks from the World Trade Center, was among the many small shops dealt a severe
blow by the center's destruction.
The store, at 74 Nassau Street, was closed for two weeks after the terrorist attack Sept 11. While the damage
at SamueTs was smalT compared with other tosses, it was large for this business: up to $25,000 in merchandise
was ruined.
There was no phone service for the first two weeks that the shop was reopened, making it impossible to take
credit cards and aggravating the losses from reduced customer traffic, said the owner. Samuel Castro. And
even with phones, business is still off lor about 30 percent he said.
So it is not surprising that Mr. Castro expected to be among the first to apply today for a new program that will
provide more than $6 million in grants, loans and wage subsidies to small retailers south of Canal Street that
were financially hurt by the trade center attack, and that find that other aid programs do not meet their needs.
The program will be managed by Seedco, a Manhattan community development organization that will work with
various community groups. It will distribute grants up to $30,000, make loans up to $100,000 at interest rates of
1 to 3 percent, and provide wage subsidies to help retailers retain workers making less than $12 an hour.
The $6 miffion is to come from Seedco itself ($2.5 miifion), the Ford Foundation ($1 miiiion). The New York
Times 9/11 Neediest Fund ($500,000) and more expected grants, said Cari Weisbrod, president of the Alliance
for Downtown New York, the business imprm^ent district for most of the area south of Chambers Street His
group will help carry out the program, along with dvic groups in TriBeCa, Chinatown and the Lower East Side.
The State Labor Department will provide an unspecified amount for the wage subsidies, he said.
The new program is "the first significant opportunity to provide actual sizable grants, in addition to loans, to
retailers who have been directly aflected by the World Trade Center attack," Mr. Weisbrod said. He said there
had been some programs providing smalt grants to retailers, well below the $30,000 maximum under the new
program.
In addition, he said, the loans will be available more quickly and on more favorable terms than loans available
from the Federal Small Business Administration.
William J. Grinker, Seedco’s president, said that to receive aid, a business has to show "that its a viable
business that can get back on its feet with those resources." His group said those interested in applying should
call Seedco at (212) 473-0255.
Mr. Castro, the hat merchant, said he planned to ask up to $25,000 in a grant or a loan.
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